Marketing Data Developer

Job Title : Marketing Data Developer

Location : Bellevue, WA - Onsite

JD :

Marketing Data Developer

Digital Marketing; MSBI; Database Administration (DBMS); Cosmos; Digital : Big Data PlatformsRoles & Responsibilities

• Hands-on co-ordination and execution of digital marketing programs with experience in email and mobile app channels.

• This includes ownership of segmentation for various marketing programs including validation and testing.

• Collaborate with the operations team ensuring requirements are accurate and delivered on time.

• Collaborate with other teams (agencies & data) to maximize available resources for client support and successful outcomes.

• Track ongoing progress of projects and deliver timely updates to clients.

• Manage all technical aspects of marketing automation and CRM integration. Communicate issues and technical roadblocks effectively

• Be knowledgeable on digital marketing best practices, technologies and trends. CAN-SPAM best practices and GDPR compliance is followed.

• Monitor internal testing results and industry best practices. Integrate learning to ensure optimal results, improved deliverability, and compliance around permission-based marketing

• Monitor daily campaign deliverability, ensuring high inbox success rate for all campaigns.

• Leverage campaign management best practices to optimize campaign performance, including techniques like A/B or multivariate testing, personalization, and segmentation

• Work with engineering partners to manage new data requirements, and rationalize the campaign roadmap accordingly

Technical/Functional Skills

• years of digital marketing campaign management, ability to multitask effectively, and work cross-functionally
• • 2+ years of working with Salesforce Marketing Cloud, Adobe Campaign Standard, or Braze.
• • Experience working with one of the following: SQL, Cosmos DB, Oracle.
• • Proficient in collaborating with a globally dispersed team spanning diverse geographic regions and time zones.
• • Experience working with audience criteria and execution of list deployment.
• • Experience supporting email marketing and mobile (in-app and push) channels
• • Ability to thrive in a fast-paced, fluid environment
• • Intermediate MS Excel
• • Ability to multi-task and manage stakeholders within a dynamic business environment
• • Extremely detail-oriented approach with focus on data quality
• • Extensive understanding of digital marketing business practices
• • Knowledge of end-to-end campaign management processes
• • Excellent technical & analytical skills with strong business acumen
• • Previous experience working with Microsoft will be an added advantage
• • Passion to drive improvement in the overall customer experience
• • Experience working across multiple agencies/stakeholders and teams
• • Familiar with project management tracking tools like, Azure Dev Ops, MS Projects, Jira, etc.

Role Descriptions: Roles Responsibilities Handson coordination and execution of digital marketing programs with experience in email and mobile app channels This includes ownership of segmentation for various marketing programs including validation and testing Collaborate with the operations team ensuring requirements are accurate and delivered on time Collaborate with other teams agencies data to maximize available resources for client support and successful outcomes Track ongoing progress of projects and deliver timely updates to clients Manage all technical aspects of marketing automation and CRM integration Communicate issues and technical roadblocks effectively Be knowledgeable on digital marketing best practices technologies and trends CANSPAM best practices and GDPR compliance is followed Monitor internal testing results and industry best practices Integrate learning to ensure optimal results improved deliverability and compliance around permission based marketing Monitor daily campaign deliverability ensuring high inbox success rate for all campaigns Leverage campaign management best practices to optimize campaign performance including techniques like AB or multivariate testing personalization and segmentation Work with engineering partners to manage new data requirements and rationalize the campaign roadmap accordingly Technical Functional Skills years of digital marketing campaign management ability to multitask effectively and work crossfunctionally2 years of working with Salesforce Marketing Cloud Adobe Campaign Standard or Braze Experience working with one of the following SQL Cosmos DB Oracle Proficient in collaborating with a globally dispersed team spanning diverse geographic regions and time zones Experience working with audience criteria and execution of list deployment Experience supporting email marketing and mobile inapp and push channels Ability to thrive in a fast paced fluid environment Intermediate MS Excel Ability to multitask and manage stakeholders within a dynamic business environment Extremely detail oriented approach with focus on data quality Extensive understanding of digital marketing business practices Knowledge of endtoend campaign management processes Excellent technical analytical skills with strong business acumen Previous experience working with Microsoft will be an added advantage Passion to drive improvement in the overall customer experience Experience working across multiple agenciesstake holders and teams Familiar with project management tracking tools like Azure Dev Ops MS Projects Jira etc

Essential Skills: Digital Marketing MSBI Database Administration DBMS Cosmos Digital Big Data Platforms Digital Marketing

Desirable Skills:

Keyword:

Skills: Digital Marketing~Database Administration (DBMS)

Experience Required: 4-6