Channel Partnerships Manager

Role: Channel Partnerships Manager

Location: Remote USA

About SoHookd:

SoHookd is a rapidly growing corporate wellness platform that is dedicated to improving employee well-being and enhancing organizational health. We are looking for a dynamic Channel PartnershipsManager to support our Sales team in expanding our market reach and cultivating meaningful relationships with our benefit broker, consultant and health plan partners. 

SoHookd is a fast-paced, mission-driven startup backed by Google, Morgan Stanley, Blue Cross Blue Shield, Jumpstart Nova, and others.  This position offers an exciting opportunity to grow within a mission-driven and high impact organization.

The Role:

The Channel Partnerships Manager owns SoHookd’s referral engine. You will activate our benefit broker, consultant, and health plan partners to refer employer group opportunities into our sales pipeline, and you will be measured on referred pipeline. You will recruit new referral partners, deepen existing ones, equip them to introduce SoHookd to their employer group clients, and hand off qualified opportunities to Sales.

As a member of the Go-To-Market team, you will also bring partner insights back to SoHookd so they inform our strategy, messaging, and product.

Responsibilities:

Report directly to the CEO. Duties include but are not limited to:

• Generate referred employer group opportunities each month from broker, consultant, and health plan partners.
• Recruit and activate new referral partners through targeted outreach, networking, and industry events.
• Deepen existing partner relationships through regular meetings, presentations, and training that equip partners to introduce SoHookd to their clients.
• Manage each stage of the partnership pipeline, from initial outreach and activation to consistent referral flow.
• Qualify referred opportunities and own the handoff to Sales with full context.
• Build a deep understanding of SoHookd’s and partners’ offerings to identify where we create value together.
• Track partner activity, referrals, and pipeline in HubSpot.
• Deliver against quarterly referred-deal and pipeline targets, reporting progress weekly to the CEO.
• Represent SoHookd at industry conferences, trade shows, and events to build visibility with potential partners.

How You Will Be Measured:

You will own quarterly targets for referred deals and referred pipeline. Each week, you will report results against goal, outreach activity, what’s working, obstacles, the referrals you expect from upcoming partner meetings, and where you need support.

Skills Required:

• 3+ years of sales experience; healthcare or benefits industry experience and existing broker, consultant, or health plan relationships preferred.
• A track record of meeting or exceeding quota, ideally through channel or referral sales.
• Experience measuring, analyzing, and being accountable to well-defined sales metrics.
• Exceptional relationship-building and listening skills, with a consultative selling style.
• Ability to build rapport and communicate at all levels of an organization.
• Strong presentation and pitching skills, with the ability to articulate product value and establish credibility with partners and buyers.
• Ability to collaborate with internal account and product teams to tailor offerings to buyer needs.
• Ability to travel up to 30% of the time across the US for meetings and industry events.
• Passion for wellbeing.

Compensation and Benefits:

• On-Target-Earnings (salary + commission) ~ $120K - $180K
• Unlimited PTO
• Flexible and remote working culture
• Medical + Preventative Health Benefits
• Wellness Stipend
• The opportunity for growth in a mission-driven and venture-backed start-up

SoHookd is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.