Director of Marketing & Growth

Lead Marketing and growth from the leadership team of a Plymouth, MN manufacturer of precision cleaning equipment and specialty chemicals, in business since 1992.

Set Marketing strategy for two business units, lead a team of two, direct agency and digital performance, and partner with Sales to turn growth opportunities into results.

Hybrid in Plymouth, MN (at least two days per week in office) | Must live within commuting distance of the Twin Cities; no relocation.



Reports to: Integrator / Chief Operating Officer

Direct reports: Two Marketing team members

Location: Plymouth, MN — hybrid

Employment type: Full-time

Travel: Limited

Base salary: $115,000–140,000, depending on experience

The Opportunity

Best Technology is seeking a Director of Marketing & Growth to lead its Marketing team and help shape the next stage of the company’s growth.

This is an opportunity for a hands-on leader who enjoys both setting direction and making progress happen. As a member of the leadership team, the Director will help identify growth opportunities, focus the organization’s efforts, and connect Marketing strategy to commercial results.

The role offers the chance to work closely with the Visionary/CEO, Integrator/COO, Sales Director, and Operations leader in a small company with growth ambitions. The Director will have the opportunity to influence decisions across the business while leading and developing the Marketing function.

About Best Technology

Best Technology helps manufacturers solve complex cleaning and surface-finishing challenges through custom-designed equipment and specialty process chemistry. The company serves customers in high-specification industries including medical device, electronic, semiconductor, research, and aerospace.

Our mission is to provide top-quality, value-added solutions through technical expertise, responsive service, and a commitment to continuous improvement. We build close relationships with customers and vendors, working together to understand challenges and develop solutions that meet their needs. Our vision is to grow as a thought leader in the surface-finishing industry.

Best Technology is a Christian faith-based company guided by servant leadership and the belief that people matter and people come first. Our culture values faith, family, integrity, trust, hard work, gratitude, and the courage to learn and grow. We celebrate success, welcome new ideas, and believe there should be room for laughter along the way.

Position Summary

The Director of Marketing & Growth will develop and lead Marketing strategy for Best Technology’s Equipment and Chemical businesses. The Director will manage and develop two Marketing team members, oversee external partners, and ensure Marketing investments and activities support qualified opportunities and profitable growth.

As a member of the leadership team, the Director will also help identify and evaluate growth opportunities, recommend priorities, and work across the organization to advance selected initiatives. A close partnership with the Sales Director will be essential to aligning Marketing and Sales efforts and improving performance across the customer journey.

Key Responsibilities

Growth Strategy & Activation

• Partner with the leadership team to identify and evaluate growth opportunities, establish priorities, and advance selected initiatives from strategy through execution.
• Bring fresh ideas, challenge existing assumptions, and provide a thoughtful point of view on markets, customers, partnerships, and investments.
• Help focus the organization’s time and resources on its most promising opportunities.
• Identify barriers to progress and work across teams to resolve them.

Marketing Strategy & Performance

• Develop and guide company-wide Marketing strategy across Best Technology’s two lines of business, Equipment and Chemical, reflecting their distinct customers, buying journeys, and growth opportunities.
• Direct demand generation and digital Marketing efforts, including paid media, SEO, website effectiveness, and AI-assisted discovery. Oversee the Marketing team member and agency responsible for paid digital campaigns, guiding priorities, evaluating performance, and improving return on investment.
• Develop and strengthen Best Technology’s competitive positioning and differentiation, communicating the full value of its technical expertise, application support, customer service, and solutions. Help shift customer and Sales conversations beyond price toward the value and business outcomes Best Technology delivers.
• Interpret Marketing and agency reporting, assess performance, and translate insights into actions that improve results and guide investment decisions.
• Oversee agencies and other external partners, providing strategic direction, challenging recommendations, and holding partners accountable for results.
• Guide how Best Technology communicates its value through customer-facing materials, technical proof, case studies, thought leadership, trade publications, and Sales-enablement content.
• Identify and implement practical uses of technology and generative AI to strengthen Marketing strategy, improve workflows and productivity, and enhance customer engagement. Guide the team in evaluating tools and adopting effective practices.

Marketing Team Leadership

• Manage, coach, and develop two Marketing contributors with different strengths and responsibilities.
• Set clear priorities and expectations, assess productivity and effectiveness, provide feedback, and remove barriers to progress.
• Review the quality and effectiveness of work while giving team members the direction and autonomy needed to succeed.
• Contribute directly when needed while enabling team members and outside partners to execute.

Sales Partnership & Funnel Performance

• Partner with the Sales Director and Sales teams to align Marketing and Sales efforts around qualified opportunities and profitable growth.
• Coordinate Marketing- and Sales-generated lead activity, including lead qualification, handoffs, follow-through, and measurement.
• Use HubSpot and other tools to connect Marketing activity with pipeline development and Sales results.
• Help establish useful measures, shared priorities, and operating rhythms that support accountability and cross-functional progress.

Qualifications

Required

• Approximately eight or more years of relevant Marketing experience, including experience setting strategy and leading execution.
• Demonstrated experience managing, coaching, and developing people.
• B2B Marketing experience and the ability to understand a complex customer journey.
• Strong working knowledge of digital demand generation, paid media, SEO, content strategy, and Marketing analytics, with the ability to evaluate paid campaign strategy, challenge agency recommendations, and guide optimization.
• Experience using data to evaluate performance, make decisions, and improve results.
• Experience using a CRM such as HubSpot to understand leads, pipeline, and Marketing’s contribution to business outcomes.
• Experience identifying growth opportunities, setting priorities, and helping move initiatives into action.
• Ability to work effectively with Sales and other functions, influencing outcomes through partnership and clear communication.
• Ability to evaluate and use technology and generative AI to improve team effectiveness, customer engagement, and business processes.
• A hands-on, collaborative approach and an interest in working in a small company where priorities evolve and everyone contributes.
• Experience developing competitive positioning and differentiation and translating a company’s value proposition into effective customer-facing communications.

Preferred, but not required

• Bachelor’s degree.
• Marketing experience with technical products or services in an industrial, manufacturing, or similarly complex B2B environment.
• Experience helping a growing company scale, particularly a business with approximately $20 million – $50 million in annual revenue.
• Experience working in a company that uses the Traction / Entrepreneurial Operating System (EOS) or a comparable operating framework.

Why Best Technology?

• Influence beyond Marketing. Join the leadership team and contribute to the direction and growth of the business.
• Turn ideas into action. Work closely with decision-makers in a company that values initiative and practical progress.
• Build on an existing foundation. Lead a Marketing team and help focus its capabilities on the opportunities ahead.
• Make an impact. Shape strategy, coach people, solve problems, and stay close to the results.
• Join a people-first culture. Work with a team that values faith, relationships, service, collaboration, and life outside work.

Compensation & Work Arrangement

Base salary: $115,000 – $140,000, depending on experience.

Bonus: Annual team performance bonus program tied to company and marketing performance targets

Benefits:

• 401(k) retirement plan with a competitive company match
• Comprehensive health, disability, and life insurance coverage
• Health savings account
• Paid Time Off (PTO) and paid company holidays support our family-first culture and ensure a healthy work-life balance.

Location: Plymouth-based hybrid role (at least two days per week in office)

Travel: Limited.