About this opportunity
Note: We are not working with recruiters or staffing agencies for this role, so please apply directly and read the full description. We are open to both full-time and part-time roles for the right person.
Job Overview
TECH B2B Marketing is a full-service marketing agency serving the manufacturing and automation space: machine vision, robotics, AI, motion control, and general automation, along with electrical and energy companies. We have been around for 30 years, and the last few have brought a lot of change. Well-known industry people have joined us, and we have added GEO optimization, full IT stack integrations, video and our own podcast, Manufacturing Matters.
We are looking for an experienced Account Executive to bring in new clients and take care of the ones we already have. You will own the relationship, work out what each client needs, and turn that into work for our service groups and outside subcontractors. You will also be one of the faces of the agency, on the podcast and on the trade show floor. We have coordinator roles built to take recurring project and administrative tasks off your plate, so your time goes to clients and strategy.
Job Objectives/Responsibilities
• Grow the clients we have, or the new ones you bring on. Know each account well enough to see the next project before the client asks for it. Growing our existing clients is the single most important thing you will do. You will start with a set of existing accounts.
• Land new clients. Prospect, pitch, write proposals and close. You will acquire your own leads, build and work your own pipeline in HubSpot, and you will follow up on the conversations that start at trade shows.
• Run your accounts. Scope the work, keep budgets and timelines honest, run status calls and make sure reporting gets read.
• Manage the service groups and subcontractors. Brief our internal teams and subcontractors clearly, whether the work is advertising, PR, video, podcast production, web or GEO. Hold them to deadlines and quality, and sort out conflicts over time and resources. Each group works differently, and you will need to adapt to each.
• Bring real marketing strategy. Recommend what a client should do, and sometimes what they should skip. Tie the plan to their business goals, not only to channel metrics.
• Be present on Manufacturing Matters. Help line up guests from our client and prospect lists, appear as a guest or co-host when it makes sense, and promote episodes through your own network.
• Represent us at trade shows. Staff our booth or walk the floor at major automation and industrial events, set meetings ahead of time, and follow through afterward.
• Work with AI as a normal part of the job. Use Claude and similar tools daily for research, call prep, meeting summaries and first drafts of proposals – and much more.
• Help us get better. Speak up when a process is slow or a tool is not pulling its weight, and help us fix it. We want all your ideas.
• Additional duties as assigned.
Minimum Skills and Qualifications
• 5+ years at a marketing agency in account management, account executive or business development.
• A history of landing or expanding clients, with examples you can talk through.
• A working grasp of B2B marketing strategy: positioning, funnel, content, demand generation, and how the pieces fit together. You should be able to hold conversations with executives on marketing strategy.
• Experience coordinating in-house teams along with freelancers or subcontractors.
• Hands-on experience with AI tools such as Claude. Be ready to tell us how you use them, with examples.
• Experience/familiarity with marketing automation campaigns and techniques.
• Strong communication skills and the confidence to speak up when you see room for improvement.
• Comfort on a microphone and on a show floor, and the ability to travel for trade shows and client meetings: 3-5 trips per year, maximum.
• Familiarity with, or the ability to quickly learn, the tools we use, such as monday.com, Harvest, and Dropbox.
• Candidates must be authorized to work in the US.
Desired Skills (But Not Necessary)
• Experience in industrial automation, robotics, machine vision or manufacturing, or in the electrical and energy sector, such as switchgear, power equipment and distribution. Someone who already speaks the language saves everyone time.
• HubSpot experience with CRM and reporting.
• Writing skills. You can draft or tighten a blog post, case study, or proposal without needing a rewrite.
• Podcast, webinar or public speaking experience. (This is preferred, but if you haven’t done it but are willing to, don’t let it hold you back from applying.)
• Familiarity with SEO and with how AI search tools surface brands, which is the heart of GEO.
• Experience with Google Ads and LinkedIn Ads
• Time at a small agency where one person covered several jobs.
How We Will Judge the First Year
• New client revenue brought in, measured against a goal we set together early on
• Retention and growth of the accounts you manage
• Quality of your handoffs, as judged by the service groups and subcontractors who receive them
• Hitting the required hours: 40 per week, 30 of them billable, tracked in Harvest
• Podcast and trade show participation
Why Should You Work Here?
TECH B2B Marketing is the manufacturing industry’s premier marketing support team, serving some of the largest and most influential companies in the world. We need experienced, motivated people to help us take the company to the next level, and that is happening now. Every day is different. We also travel, have fun, and have none of the downsides of a large corporate employer.
The job is fully remote, with flexibility you will not find in many places. Everyone who starts here oversees their own upward mobility, including the opportunity to become a partner in the company after reaching certain thresholds.
Compensation and Benefits
Compensation is generous, and it depends on experience, skills and location. Benefits include a year-end bonus (contingent on personal and company goals), potential for equity (upon hitting a set three-year target, under a separate written agreement), an IRA with company match, three weeks PTO to start and eight company holidays, Aflac supplemental insurance, and health insurance reimbursement.
If this description does not match you perfectly but you are confident you would be a good fit, please reach out anyway, and tell us why you think you would be a good fit.
TECH B2B Marketing is an equal opportunity employer. We consider all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or veteran status.
Benefits and additional compensation
Benefits
Additional compensation
Benefits include a year-end bonus (contingent on personal and company goals), potential for equity (upon hitting a set three-year target, under a separate written agreement), an IRA with company match, three weeks PTO to start and eight company holidays, Aflac supplemental insurance, and health insurance reimbursement
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